« Thibaut Desiront did not have to look far for inspiration when creating the visual identity for the Canadiens' The Goal is Green Night, presented by National Bank.
The Canadian-French artist, also known as MEKA, quickly saw a parallel to his long-running KEEP PUSHING project.
Since 2015, the appropriately-named illustration series has depicted a variety of pop culture characters skateboarding – always kicking and pushing forward despite the tumbles inherent to the sport.
It's that same mentality of perseverance that Desiront wanted to portray in his artwork for the Habs' Apr. 2 cause night; continuing to push in the right direction for our planet.
After all, green living has always been important to the multidisciplinary artist, thanks to an environmentally conscious upbringing. And now that he's a father himself, he has Mother Nature on his mind.» - Montreal Canadiens